Handbook of entrepreneurship and marketing

Handbook of entrepreneurship and marketing

"This timely and incisive Handbook provides critical contemporary insights into the theory and practice of entrepreneurship and marketing in the twenty-first century. Bringing together rich and varied contributions from prominent international researchers, it offers a reflective synthesis of sc...

Full description

Bibliographic Details
Other Authors: Fillis, Ian (Editor), Telford, Nick (Editor)
Format: Electronic Resource
Language:English
Published: Northampton Edward Elgar Publishing 2020.
Subjects:
Entrepreneurship > Handbooks, manuals, etc.
Marketing > Handbooks, manuals, etc.
Industrial management > Handbooks, manuals, etc.
Online Access:View full text e-book at EBSCOhost