Marketing for special and academic libraries a planning and best practices sourcebook

Marketing for special and academic libraries a planning and best practices sourcebook

Bibliographic Details
Main Authors: Gordon, Valerie S. (Author), Higginbottom, Patricia C. (Author)
Format: Book
Language:English
Published: Lanham Rowman & Littlefield [2016].
Series:Medical Library Association books.
Subjects:
Academic libraries > Marketing.
Special libraries > Marketing.