The Wiley Blackwell encyclopedia of consumption and consumer studies

The Wiley Blackwell encyclopedia of consumption and consumer studies

"With entries detailing key concepts, persons, and approaches, The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies provides definitive coverage of a field that has grown dramatically in scope and popularity around the world over the last two decades. Includes over 200 A-Z ent...

Full description

Bibliographic Details
Other Authors: Cook, Daniel Thomas 1961- (Editor), Ryan, J. Michael (Editor)
Format: Book
Language:English
Published: Chichester, West Sussex, United Kingdom Wiley Blackwell 2015
Subjects:
Consumption (Economics) > Encyclopedias.
Consumer behavior > Encyclopedias.
Advertising > Encyclopedias.
Consumer protection > Encyclopedias.