Strategic Management of Professional Service Firms Theory and Practice
Managing strategies for professional service firms is an important and complex activity. The main issues in this book cover the core management principles for service firms in a comprehensive way. Based on current research findings it includes the management of service quality, knowledge and marketi...
Main Authors: | , |
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Corporate Author: | |
Format: | Electronic Resource |
Language: | English |
Published: |
Berlin, Heidelberg
Springer Berlin Heidelberg
2011.
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Subjects: | |
Online Access: | Available for University of the Philippines Diliman via SpringerLink. Click here to access |