Going beyond the pitch the impact of media organizations, and sponsors on the popularity of football in the Philippines

"This study seeks to explain the role of media organizations and sponsors as advocate for sports development and their contribution to the popularity of football. In line with this, the researchers seek to a) find out the current media attention given by the media organizations, ABS-CBN Sports,...

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Bibliographic Details
Main Author: Quilloy, Sarah Eres 1990-
Other Authors: Topular, Maricar Tagle 1990-
Format: Thesis
Language:English
Published: 2012.
Subjects: