Specific factors affecting customer preference in selecting fast food restaurants

Specific factors affecting customer preference in selecting fast food restaurants

Bibliographic Details
Main Authors: Gamboa, Grace Joy C. (Author), Uy, Mari-Anne P. (Author)
Other Authors: Lara, Anunciacion V. (adviser.)
Format: Thesis
Language:English
Published: Quezon City College of Home Economics, University of the Philippines Diliman 2006.
Subjects:
Fast food restaurants > Philippines.