A descriptive study on the influence of print advertising elements on selected consumers of clothing
This is a descriptive study that aimed to determine how print advertisements influence selected young professionals' reception, and perception. Specifically, the study identified the elements in print advertising that contributed in consumer reception and perception of clothing brands, determin...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Thesis |
| Language: | English |
| Published: |
Quezon City
UP College of Home Economics
2012.
|
| Subjects: |