Total global strategy II updated for the internet and service era

Total global strategy II updated for the internet and service era

Bibliographic Details
Main Author: Yip, George S.
Format: Book
Language:English
Published: Upper Saddle River, N.J. Prentice-Hall c2003.
Edition:[Rev. ed.].
Subjects:
International business enterprises > Management.
Strategic planning.
Electronic commerce.
Service industries.