Launching new ventures an entrepreneurial approach
This text provides tomorrow's entrepreneurs with the tools to launch a successful new business in a global marketplace. The text follows the logical development process: from initial idea, to developing and testing a business model, to designing a business and preparing for growth. The seventh...
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| Format: | Book |
| Language: | English |
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Boston, MA, USA
Cengage Learning
©2016.
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| Edition: | 7e. |
| Subjects: |