Essentials of strategic management the quest for competitive advantage

Essentials of strategic management the quest for competitive advantage

Bibliographic Details
Main Authors: Gamble, John E. (Author), Thompson, Arthur A.,Jr. 1940- (Author)
Format: Book
Language:English
Published: Boston McGraw-Hill/Irwin 2011.
Edition:Second edition.
Subjects:
Strategic planning.
Business planning.
Competition.
Strategic planning > Case studies.