Determining cultural implication content analysis of Pinoybaiting youtube videos
"Pinoybaiting" was first coined by Filipino content creator MA Buendia to describe an exploitative marketing strategy by foreign content creators that utilities aspects of Philippine culture to bait Filipinos into interacting with their content. Given the specific literature gap on Filipin...
| Published in: | Lagom: Compendium of CAS Undergraduate Research Abstracts Vol. 1 (2021 - 2022), 12 |
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| Main Author: | |
| Format: | Article |
| Language: | English |
| Published: |
2021
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| Subjects: |