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  1. 1

    Essentials of advertising strategy by Schultz, Don E.

    Published 1988
    Book

    Essentials of advertising strategy
  2. 2

    Advertising management text and cases by Anderson, Robert L.

    Published 1979
    Book

    Advertising management text and cases
  3. 3

    Managing the advertising process by Kennedy, S H

    Published 1976
    Book

    Managing the advertising process

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