Signifying masculinity a semiotic analysis of San Miguel Beer Pale Pilsen television advertisements

Signifying masculinity a semiotic analysis of San Miguel Beer Pale Pilsen television advertisements

Bibliographic Details
Main Author: Bernardo, Charlene Grace D. (Author)
Other Authors: Ventura-Aureus, Eloisa May P. (adviser.)
Format: Thesis
Language:English
Published: Quezon City College of Arts and Letters, University of the Philippines Diliman 2007.
Quezon City 2007.