Agora in cyberspace the Filipino web sites as an advertising vehicle

This study is composed of two parts. Part I is quantitative analysis. In this part, 100 respondents were categorized according to their socio-demographic characteristics. Their responses on their familiarity on the Filipino web sites, purposes in visiting the web sites and type/kinds of web sites th...

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Bibliographic Details
Main Author:	Villanueva, Merilyn S. (Author)
Corporate Author:	University of the Philippines Diliman College of Mass Communication
Other Authors:	Sevilla, Andres G. (adviser.)
Format:	Thesis
Language:	English Filipino
Subjects:	Web sites > Philippines > Advertising.