An international stadium a study on the opening ceremony of the London 2012 Olympic games and cultural globalization

"This study focuses on the opening ceremony of the Olympic Games of London 2012. It examines and analyzes the Bristish Broadcasting Corporation (BBC) live broadcast of the ceremony as a cultural artifact using Benedict Anderson in 'Imagined Communities'. Beyond the text, different asp...

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Bibliographic Details

Main Author:	Gatpandan, Nathaniel Christian A. 1992- (Author)
Corporate Author:	University of the Philippines. College of Mass Communication
Other Authors:	Vinculado, Jane O. (adviser.)
Format:	Thesis
Language:	English
Published:	2013
Subjects:	Mass media and globalization. National characteristics, British. Olympic host city selection. Television and globalization.