Producing content to direct attention traffic along the information superhighway computational marketing communication of SEO in the Philippines

"On the internet, search engines hold the keys to creating order out of chaos in the attention economy. This sociocultural study explored the burgeoning industry of Search Engine Optimization or SEO firms, new media's form of advertising and public relations. Quantitative and qualitative m...

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Bibliographic Details

Main Author:	Payabyab, May Gordoncillo 1986- (Author)
Other Authors:	San Pascual, Ma. Rosel S. (adviser.)
Format:	Thesis
Language:	English
Published:	2018.
Subjects:	Web search engines > Philippines. Web sites marketing > Philippines. Internet marketing. Internet advertising.