Project management in product development leadership skills and management techniques to deliver great products

Bibliographic Details
Main Author:	Ellis, George (Author)
Format:	Electronic Resource
Language:	English
Published:	Amsterdam Elsevier [2016]
Subjects:	Product management. New products. Branding (Marketing) Electronic books.
Online Access:	Available for University of the Philippines System via ScienceDirect. Click here to access Also available remotely for University of the Philippines System via ScienceDirect. Click here to access thru EZproxy