Emotional Engineering Service Development

In an age of increasing complexity, diversification and change, customers expect services that cater to their needs and to their tastes. Emotional Engineering describes how their expectations can be satisfied and managed throughout the product life cycle, if producers focus their attention more on e...

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Bibliographic Details

Corporate Author:	SpringerLink (Online service)
Other Authors:	Fukuda, Shuichi (Editor)
Format:	Electronic Resource
Language:	English
Published:	London Springer London 2011.
Subjects:	Electronic books. Engineering. Computer Science. Engineering Economics, Organization, Logistics, Marketing. Production/Logistics. Computers and Society. Engineering Design.
Online Access:	Available for University of the Philippines Diliman via SpringerLink. Click here to access