Sales Management Control Strategies in Banking Strategic Fit and Performance Impact

Not only have the global financial crisis, a changing regulatory environment, increasing competitive pressure, and changes in customer behavior created an overall difficult environment for banking institutions, but they have also increased the pressure on their sales performance. Based on the result...

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Bibliographic Details
Main Author: Mueller, Florian (Author)
Corporate Author: SpringerLink (Online service)
Format: Electronic Resource
Language:English
Published: Wiesbaden Gabler 2011.
Subjects:
Online Access:Available for University of the Philippines Diliman via SpringerLink. Click here to access