Process-based Strategic Planning
A company's strategies define its future direction, specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of market offers and of resources. Developing future strategies is an important and complex task, which is the core i...
| Main Authors: | , |
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| Format: | Electronic Resource |
| Language: | English |
| Published: |
Berlin, Heidelberg
Springer Berlin Heidelberg
201
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| Subjects: | |
| Online Access: | Available for University of the Philippines Diliman via SpringerLink. Click here to access |