From imagination to innovation new product development for quality of life
It is impossible to measure the full economic and psychological benefits of the sewing machine, the polio vaccine, or the Internet. What we know is that these products have changed our lives for the better, generating net benefits well beyond the metric of corporate profits. As forces such as finan...
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| Format: | Electronic Resource |
| Language: | English |
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New York, London
Springer
c2011.
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| Online Access: | Available for University of the Philippines Diliman via SpringerLink. Click here to access |