The fortune at the bottom of the pyramid

Bibliographic Details
Main Author:	Prahalad, C. K.
Format:	Book
Language:	English
Published:	Upper Saddle River, NJ Wharton School Pub. c2005
Subjects:	International business enterprises > Social aspects > Developing countries. Non-governmental organizations > Developing countries. Poor > Developing countries. Economic assistance > Developing countries. Globalization > Economic aspects > Developing countries.