Humor in advertising and the knowledge, attitudes and buying behavior of Metro Manila consumers [microform]

Humor in advertising and the knowledge, attitudes and buying behavior of Metro Manila consumers [microform]

Bibliographic Details
Main Author: Tapan, Elsa Joy C.
Format: Visual Material
Published: Quezon City University of the Philippines Library 1982.
Subjects:
Humor in advertising.
Consumers > Philippines > Metro Manila.