Marketing due diligence reconnecting strategy to share price

Bibliographic Details
Main Author:	McDonald, Malcolm
Other Authors:	Smith, Brian D. (Brian David) 1961-, Ward, Keith 1940-
Format:	Book
Language:	English
Published:	Amsterdam Elsevier c2007.
Subjects:	Corporations > Valuation. Corporations > Investor relations. Stocks > Marketing. Stocks > Prices. Economic value added. Risk assessment.