Perspectives in consumer behavior

Bibliographic Details
Main Author:	Kassarjian, Harold H.
Format:	Book
Language:	English
Published:	[Glenview, Ill.] Scott, Foresman [c1968]
Subjects:	Consumers > Addresses, essays, lectures. I. Robertson, Thomas S., joint auth. II. Title. Motivation research (Marketing) > Addresses, essays, lectures.