Positioning the battle for your mind
The concept that sparked a revolution in advertising is the principle that can revolutionize your life. With it, you can beat the competition and win the battle for recognition in an overcrowded, media-blitzed marketplace. You can position anything: product, politician, country, company, career. Thi...
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York, N.Y.
Warner Book, Inc.
©1986
|
| Edition: | Warner books edition. |
| Subjects: |