The relationship between social media marketing content and purchase intention perceptions of Facebook users in Baguio towards social media marketing

The relationship between social media marketing content and purchase intention perceptions of Facebook users in Baguio towards social media marketing

Bibliographic Details
Main Authors: Lambino, Jhozel Iane O. (Author), Linis, Seve Paulo P. (Author)
Format: Thesis
Language:English
Published: 2023.
Subjects:
Consumer behavior > Philippines > Baguio City.
Social media > Philippines > Baguio City > Marketing.