Happy kinsenas! online shopping as an emotion regulation strategy among Filipino working adults

This study explores the online shopping experiences and emotion regulation strategies of Filipino working adults. The emotional dimension of online shopping as an emotion regulation strategy is examined, along with its implications for consumer behavior. Thematic analysis revealed that emotions, suc...

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Bibliographic Details
Main Authors: Managbanag, Louie Jay S. (Author), Onde, Weyvin Maury G. (Author), Zamora, Ma. Ceane Jane N. (Author)
Other Authors: Sadian-Cercado, Ruth Edisel Rylle (adviser.)
Format: Thesis
Language:English
Published: 2023