E-commerce amidst the pandemic online consumer buying behavior towards essential goods during COVID-19

The COVID-19 pandemic has caused much distress to global economies, leading to economic shocks and the disruption of the functioning of societies. Ultimately, this accelerated the shift towards the rising e-commerce consumer culture. This study examines the online buying behavior of consumers toward...

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Bibliographic Details
Main Authors: Navarrosa, Juniel Sumayod (Author), Rueda, Jo Vei Kirstie Leonido (Author), Suarez, Jo Arita Goltiano (Author)
Other Authors: Dacuyan, Flordeliz B. (adviser.)
Format: Thesis
Language:English
Published: 2022