The great American values test influencing behavior and belief through television

Bibliographic Details
Main Author:	Ball-Rokeach, Sandra
Other Authors:	Rokeach, Milton, Grube, Joel W.
Format:	Book
Language:	English
Published:	New York, London Free Press Collier Macmillan c1984.
Subjects:	Communication > Social aspects > United States. Television programs > Social aspects > United States. Influence (Psychology) Social values. Belief and doubt.