Strategic business planning a dynamic system for improving performance & competitive advantage
Outlines a business process which should improve the performance and competitive position of any company. It enables the reader to link company purpose, business goals, strategy, performance targets and an action programme into one framework.
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Format: | Electronic Resource |
Language: | English |
Published: |
London
Kogan Page
[2002]
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Edition: | Second edition. |
Series: | Gale virtual reference library
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Online Access: | Available for University of the Philippines System via Gale Virtual Reference Library. Click here to access |