Man in the mirror a study on the influence of grooming product commercials on the perception of beauty of males and their impact on their buying behavior

This study entitled MAN IN THE MIRROR:A STUDY ON THE INFLUENCE OF GROOMING/BEAUTY PRODUCT COMMERCIALS TO THE BUYING BEHAVIOR tackles how commercials that features men's grooming products influence men's perception on beauty and masculinity, and how they impact on their patronization of gro...

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Bibliographic Details
Main Author: Alvez, Ma. Charissa Diana (Author)
Format: Thesis
Language:English
Published: 2010.
Subjects: