Influencing attitudes and changing behavior a basic introduction to relevant methodology, theory, and applications

Influencing attitudes and changing behavior a basic introduction to relevant methodology, theory, and applications

Bibliographic Details
Main Authors: Zimbardo, Philip G. (Author), Ebbesen, Ebbe B. (Author)
Format: Book
Language:English
Published: Reading, Massachusetts Addison-Wesley Publishing Company ©1970.
Series:Topics in social psychology
Subjects:
Attitude change.