Management lessons from Mayo Clinic inside one of the world's most admired service organizations

Management Lessons from Mayo Clinic reveals for the first time how this complex service organization fosters a culture that exceeds customer expectations and earns deep loyalty from both customers and employees. Service business authority Leonard Berry and Mayo Clinic marketing administrator Kent Se...

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Bibliographic Details
Main Author: Berry, Leonard L. 1942-
Other Authors: Seltman, Kent D.
Format: Book
Language:English
Published: New York McGraw-Hill c2008.
Subjects: